Here’s my 2024 LinkedIn Rewind, by Coauthor.studio:
In 2024, I challenged a persistent myth: that workplace culture is about creating “great places to work.”
The evidence is clear – culture isn’t about ping pong tables and pizza parties. It’s about creating environments where purposeful work gets done. And when we get this right, the results speak for themselves:
Organizations with purposefully engaged employees see:
🔹 2.5x Revenue Growth
🔹 18% Higher Sales
🔹 50% Fewer Absence Days
🔹 43% Lower Employee Turnover
🔹 24% Higher Net Promoter Score
Three posts that sparked meaningful conversations about this:
“I won’t help you create a great place to work”
On why culture must serve strategy, not comfort
“Show me puppies and ping pong in your business plan”
“What would you say if I suggested there’s no such thing as a Toxic Culture?”
How mismatched expectations create workplace issues
“A mismatched culture is inefficient to the org as a whole. But it can be incredibly impactful on the individual who was missold a dream”
“Maslow’s Theory and Organizational Culture”
Why basic needs must be met before recognition matters
“Without these fulfilled, no amount of recognition events will balance out under-fulfilment of those baser drivers”
This year brought opportunities to share these insights more widely:
🐝 Published new research on Constellation Leadership
🐝 Finalist at the Institute of Leadership Awards
🐝 Named Ambassador for UK Employee Experience Awards
🐝 Expanded work with enterprise clients including LEGO
Looking to 2025: The world doesn’t need more “great places to work” – it needs more places where great work gets done. That’s where you’ll find me, helping organizations create cultures that support their strategy.
Because happy bees make tasty honey – but only when the hive is aligned with its purpose. 🐝
#HappyBeesMakeTastyHoney
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