Running a small business is an amazing, awful, high, low, lonely, happy, stressed mess that constantly flips between I’m-the-master-of-my-destiny and let-me-throw-in-the-towel.
Business owners know this.
The euphoria of landing a new customer.
The lamentation of ghosting.
But, often, those same business owners don’t admit those truths.
At meet-ups and networking events, almost everyone claims that everything is fantastic.
“We’re smashing our goals.”
“The money’s rolling in!”
It’s Business Peacocking.
The reality is running your own business is tough.
It can be lonely. It can have you questioning your passions, purpose, and proficiency.
And it’s absolutely worth it.
Whether we admit it or not, we understand and appreciate this rollercoaster of a journey – including the bits that have you fealing nauseated.
So, fellow business owners. This Small Business Saturday, let’s stop with the peacocking and ask for support.
