I don’t use ChatGpt. Or any AI tools.It’s a bit of an ethical dilema for psychologists. Where is the data going?Who uses that data and for what end?What happens when it hallucinates and makes things up? As a result, asking […]
Short post, which might also be availabile on LinkedIn
I don’t use ChatGpt. Or any AI tools.It’s a bit of an ethical dilema for psychologists. Where is the data going?Who uses that data and for what end?What happens when it hallucinates and makes things up? As a result, asking […]
As a leader, it’s fundamentally important that you understand your people and recognize their individual talents and idiosyncrasies – the good and the frustrating. When people feel that they belong, they’re seen, and they matter, this all helps to build […]
We are wired for coordination in complexity. Across millennia, survival has often depended on small groups acting in fluid, high-risk situations. There were no org charts. No quarterly plans. No approval gates. Coordination emerged through shared intent, trust, and constant […]
Customer Experience Magazine (CXM) has opened voting for its CXM Stars 2026.And I’ve been nominated! I’ll be honest – I’m not expecting to be recognised.There’s some absolute CX legends on the list, including Katie Stabler, Nathan Dring, Charlie Adams, and Keith […]
There’s a lot of AI slop out there.Low quality, unedited and inchecked content that is easy to spot and ‘beige’ to read. But this – from Amazon – isn’t a bad summary of the reviews for Constellation: Leadership reimagined for […]
Culture is 𝐧𝐨𝐭 how we feel about Monday morning on a Sunday night. Culture is 𝐧𝐨𝐭 soft, fluffy or “vibes”.It’s 𝐧𝐨𝐭 abstract and ambiguous. It’s a tool as strategic as your marketing plan.It lubricates all of your processes.It’s as influential […]
In Japan, koi are revered.They are called “Nishikigoi”, which means “swimming jewel” – such is their beauty and collectability. They can be hugely expensive and are sort after by collectors. Whilst these enthusiasts recognise that finding the right koi is […]
Can’t wait for a Christmas break? Managing our energy isn’t some woo-woo, abstract, shakras thing.Some things take us more energy – and how we’re built plays a huge part in that. Personality-informed coaching helps us to understand ourselves better.To manage […]
You are not an anagram.You are not an animal.You are not a colour. Just think about you for a moment. All your complexity.All your nuance.All your flexibility. What makes us feel that all that intricacy could be distilled down to […]
This is a personal ‘biggie’ for me.Constellation is available through Browns Books. When I wrote Constellation, I had two objectives: 1️⃣ For leadership practitioners to look at culture completely differently, purposefully and seriously; and 2️⃣ As it is completely new […]












“Firgun”, “#HappyBeesMakeTastyHoney” and the hexagon device are registered trademarks of Firgun Ltd.
Registered in England and Wales: 13907991. Copyright 2025 | Firgun Ltd – All rights reserved.